MARKETINGÂ GUIDANCE FOR
HEALTHÂ & WELLBEING PROFESSIONALS
Attract consistent clients without relying on social media
You're good at what you do, but getting clients has been harder than expected.
You've tried different marketing activities without creating consistent results.
You want a simpler marketing approach that doesn't depend on constantly posting on social media.
Let’s work out your best next step...
Book a complimentary call so we can talk about where you are now, what you want to achieve, and where you feel stuck.
I’ll answer your questions, help you identify what may be getting in the way and recommend the most useful next step – whether that means working with me or taking a different approach.
You’re good at what you do, but finding paying clients is proving to be difficult
You’ve trained, gained experience and care deeply about helping people.
But attracting a steady flow of clients has been much harder than you expected.
You may have tried all sorts of marketing – social media, networking, a website, directories, leaflets, talks, and the list goes on. Some things may have worked a little, but nothing has felt consistent or easy to repeat.
And with so much advice available, it’s difficult to know what will work for you and your business.
You don’t necessarily need to do more marketing. You need to do the right marketing – your way.
That starts with understanding what isn’t working and where the gaps are. From there, you can strengthen your marketing foundations and focus your efforts on the things that matter most.
The aim is to build a simpler approach that plays to your strengths, fits the time and energy you have available, and helps more of the right people understand why they should work with you.
A simpler, more personal approach to marketing
I don’t believe there is one perfect marketing formula.
What works for one practitioner may not suit you, your clients or the way you want to work. And adding more marketing activities to an already overwhelming list won't solve the problem.
My approach starts by looking at the whole picture.
Together, we identify what's already working, where the gaps are and what may be getting in the way. We strengthen the foundations of your marketing before deciding where your time and energy will have the greatest impact.
That could mean clarifying your message, creating a stronger offer, improving the way potential clients find you or developing a more consistent way to build relationships and follow up.
The aim is not to make you dependent on social media, constantly chase the latest marketing trend or squeeze yourself into someone else’s blueprint.
It is to help you create a simple, repeatable way to attract clients that:
- plays to your natural communication strengths
- reflects your values and personality
- suits the people you want to work with
- fits your available time, energy and resources
- feels manageable enough to follow consistently
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My approach unites decades of professional marketing expertise with an in-depth understanding of what it takes to build a successful business as a practitioner, gained through 14 years of running my own health and wellbeing business.
This means I understand marketing, but I also understand your world – the importance of trust, the challenges of explaining work that people may not fully understand and the need to market your services professionally and ethically.
You won’t get hype, pressure or a pile of generic tactics from me.
You will get honest guidance, practical ideas and experienced support to help you see what matters, make confident decisions and take focused action.
Here's how I can help you...
1:1 Focus Sessions
Single coahing and consulting sessions for when you need expert help with one specific challenge. Monthly option available for ongoing support.
Aligned & Booked®
Guided small group experience for when your marketing feels scattered and you need to build a system that works for you.
Holistic Hub Mastermind
You have some of your foundations in place but you want continued accountability, ideas and support in an exclusive community of like-minded practitioners.
Hello, I'm Helen!
I help health and well-being professionals embrace marketing to create an impact, make money, and build a business they love.
Having spent 14 years working full-time as a practitioner myself, I understand the joy of seeing clients transform their lives - I also know what it takes to be successful.
But it wasn’t always that way. As a chartered marketer, I had business and marketing skills – I’d always worked behind the scenes, shining the spotlight on others. But as an introvert, the idea of me promoting myself was daunting!
It took a lot of work to build my confidence and trust in myself. And I recognised that instead of trying to force my marketing and conform to the latest trends, success came from creating my own aligned approach, and that’s what I help my clients do.
BOOK A CALL WITH ME
WHAT MY CLIENTS SAY...
Kate Hogan
Wellbeing Coach & Therapist
"Helen helped me to organise my time, set up easy systems for marketing and business development and crystallise my client offers. I feel so much more in control and motivated in my business. I've had a few new opportunities come in too as a result!"
James Wiltshire
Chief Executive
"Helen has spoken at our conference for the last four years and delivered interactive workshops both in-person and online. Her sessions went down so well with our attendees, and seeing the engagement with her topics has restored my faith in the hunger amongst herbalists to invest in their business skills."
Dolly Lushai
Medical Herbalist
"One of the things I said I wanted to see happen by the end of the year, was to get 5 clients through the door a week.
And sure enough, last week it happened, and I couldn’t believe it!"
