How to market a book for your holistic business
Whether you decide to self-publish or go the traditional route, you will still have to do a lot of marketing. Today, I thought I’d share my launch plan and the strategies I’ve chosen to get my book out in the world.
These launch ideas will work for anything you decide to launch from a new service to a programme. So, if a book isn’t on your to-do list, you will still get value from this episode.
- 01:11 Create an offer for pre-orders
- 02:12 Sales page on the website
- 02:50 Creating regular content
- 03:41 Links in email signatures
- 04:15 Create a new lead magnet
- 05:03 Social media
- 06:42 Speaking opportunities
- 07:20 Online book launch
- 08:12 Keeping marketing simple
- 09:24 Pre-order ‘Your Holistic Business Recipe’
Blog post, show notes and links: helenharding.co.uk/podcast27