Smart Working

supplement your income

Supplement Your Income

You don’t have to provide, produce or create everything you sell to your clients.  You can help your clients by offering them products and services that complement your work.  These can be provided either be by being an affiliate for … Continue reading

how do you know if your marketing is working

How do you Know if Your Marketing is Working?

Marketing is about engaging with people and building relationships.  It works both to maintain the connection with your existing clients and attract new ones. Jumping around from one activity to another will get you nowhere fast.  You will feel frustrated … Continue reading

How to make more of your marketing

How to Make More of Your Marketing

We’re all aware of the environmental issues of rubbish on our planet and the importance of working to reduce waste and recycle where possible.  Upcycling or repurposing items to give them a new lease of life is a great way … Continue reading

creating a word of mouth marketing strategy

Creating a Word of Mouth Marketing Strategy

Word of mouth marketing is one of the most effective marketing strategies for your complementary practice.  Studies estimate up to 90% of all buying decisions are influenced by word of mouth.  The book ‘Talk Triggers’ by Jay Baer and Daniel … Continue reading

Setting your goals in motion

Setting Your Goals in Motion

The last article was all about setting your goals (read it here), you now need to set them in motion. Download your ideas Working on one goal at a time, create a mind map or lists on a sheet of … Continue reading

this time next year

This Time Next Year…

Where do you want your complementary practice to be this time next year? Have you found yourself floating along from one day to the next with no real sense of direction?  It’s so easy to get caught up in the … Continue reading