Smart Working
Getting Started Creating Workshops and Programmes
Workshops and programmes are a great way to introduce extra income to your complementary practice. They also provide clients with alternative and affordable ways to experience your approach. When you start developing any new offering, keep it simple. Start with … Continue reading
Supplement Your Income
You don’t have to provide, produce or create everything you sell to your clients. You can help your clients by offering them products and services that complement your work. These can be provided either be by being an affiliate for … Continue reading
How do you Know if Your Marketing is Working?
Marketing is about engaging with people and building relationships. It works both to maintain the connection with your existing clients and attract new ones. Jumping around from one activity to another will get you nowhere fast. You will feel frustrated … Continue reading
How to Make More of Your Marketing
We’re all aware of the environmental issues of rubbish on our planet and the importance of working to reduce waste and recycle where possible. Upcycling or repurposing items to give them a new lease of life is a great way … Continue reading
Creating a Word of Mouth Marketing Strategy
Word of mouth marketing is one of the most effective marketing strategies for your complementary practice. Studies estimate up to 90% of all buying decisions are influenced by word of mouth. The book ‘Talk Triggers’ by Jay Baer and Daniel … Continue reading
Following-up – The Missing Step to Finding Clients
I recently had a conversation with a friend who helps people make sales in a non-pushy way. We were discussing a project she’d been doing and how she’d doubled the number of clients for the company, just by following up … Continue reading
Unfinished Masterpieces – Resurrecting Projects
I love decluttering, I find it therapeutic and a little addictive. I enjoy the process of transforming something from feeling cluttered and overwhelming to being spacious and organised. It doesn’t matter whether it’s a wardrobe or a desk full of … Continue reading
Setting Your Goals in Motion
The last article was all about setting your goals (read it here), you now need to set them in motion. Download your ideas Working on one goal at a time, create a mind map or lists on a sheet of … Continue reading
This Time Next Year…
Where do you want your complementary practice to be this time next year? Have you found yourself floating along from one day to the next with no real sense of direction? It’s so easy to get caught up in the … Continue reading
How to Review Your Year as a Complementary Practitioner
As we hurtle towards the end of the year, have you found yourself on the same merry-go-round in your business? Did you spend all your time working in your business, and not on it? Have you been repeating things that you … Continue reading