Marketing
Successful Networking for Complementary Practitioners
Meeting people in person is a great way to build relationships and get to know potential contacts and clients. Networking is the chosen way to meet new clients for many coaches and therapists and well worth considering for your marketing. … Continue reading
How to Take a Great Profile Photo
As a complementary practitioner, therapist or coach, you are your brand! People will make a split-second judgement on you and your services based on your photo, so it’s important it represents you and your brand accurately. With online marketing, you … Continue reading
How to Deal with Resistance to Marketing
You know how it feels, you do some marketing for your complementary practice, therapy or coaching business and start to progress, and then comes the resistance. You know you want to build a thriving practice and to do that, you … Continue reading
Great Conversations to Grow Your Business
A place where many complementary practitioners, therapists and coaches struggle is having sales conversations. These often feel sleazy and uncomfortable, but they don’t have to. Go back to basics and learn to have great conversations first and build relationships. I’ve … Continue reading
Reflecting on Your Year as a Complementary Practitioner
It’s exciting to think in a few weeks we are moving into a new year and a new decade. Reflecting on the past year is a great way to wrap up the year and focus you on what needs to … Continue reading
Common Marketing Mistakes
Made by Complementary Practitioners and Therapists We all make mistakes and there is no perfect way to market your complementary practice or therapy business. These are a few of the common ones many practitioners make: #1 Not doing any marketing … Continue reading
Why You Need Business Cards for Your CAM Business
And how to create a business card that works Business cards are a traditional form of marketing that often gets shunned in today’s online world. I’d argue they should be part of your basic marketing kit, especially if you are … Continue reading
How to do Less Marketing and Get Better Results
Do you feel pressured to keep doing everything and anything to market your complementary practice? You add more to the list of things you ‘should’ do because you’re assuming someone else is thriving using by different marketing activity. I ran … Continue reading
How to Make the Most of Attending Events
Whether you love them or hate them, events are a great way to make new connections and grow your CAM business. It feels like this is the season of events right now! Last month was my practitioner conference, I delivered … Continue reading
How to Stand Out in Your Local Area
Being visible in your local area will let more people know you exist which equals more potential clients. Are you making the most of the physical space in and around your business to help you stand out? People are busy … Continue reading