Marketing
How to Review Your Client Journey
and understand where to focus your marketing The way we work and market ourselves has dramatically changed this year. It’s time to review your client journey and understand where you’re missing steps and where you need to focus your communication. … Continue reading
How to Use Speaking to Promote Your Holistic Business
How do you feel about speaking to promote your health and well-being business? It’s one of the best ways to access potential clients, but many practitioners avoid public speaking. Whilst it may take you out of your comfort zone, it’s … Continue reading
Preview of Your Holistic Business Recipe
My book’s finally arrived! Weird after all this waiting, it took me a while to build up the courage to open the box. It’s been a while since the first draft was submitted to the publisher and although there have … Continue reading
Why do You Need a Holistic Business Recipe?
Marketing and business have a bad reputation with many therapists, coaches, and holistic health professionals. I know many of my clients feel it’s some sort of dark art and shy away from it. Online marketers making promises of building 6 … Continue reading
Lessons Learned from Writing a Book
There were so many lessons I learnt from writing my first book. It brought out all of my demons and challenged me in ways I just didn’t expect. The lessons also helped me gain a much deeper understanding of both … Continue reading
How to Market a Book
Whether you decide to self-publish or go the traditional route, you will still have to do a lot of marketing. Today, I thought I’d share the strategies I’ve chosen to get my book out in the world. These launch ideas … Continue reading
The Difference Between Traditionally Published and Self-Published Books
If you dream of writing a book for your therapy, coaching or holistic health business, you have two main options to getting it published: traditionally published or self-published. With traditional publishing, you have a contract with a publisher to provide … Continue reading
How to Write a Book as a Novice Author
I’d written hundreds of blogs, but nothing prepared me for the roller-coaster of writing a book. I don’t consider myself a naturally gifted writer and I started a weekly blog to develop the skill. I discovered a publisher was on … Continue reading
Why You Should Write a Book
For your therapy, coaching or holistic health business Do you dream about writing a book? I speak to many complementary and alternative medicine (CAM) professionals who share your dream, but sadly only a handful make it a reality. Those who … Continue reading
How to Make Marketing Fun
for your holistic health business We all love having fun! How we have fun is personal and something that’s fun for me could leave you running for the hills. Fun is also good for us – laughter is great medicine … Continue reading